HeyGen 价格 2026:套餐、积分和真实成本
HeyGen 的价格不能只看月费,还要看积分够不够用、返工次数和是否需要多语言视频。
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当前公开套餐
| Plan | Public price | Included credits | Best for |
|---|---|---|---|
| Free | $0/mo | 1-3 free videos/mo, region dependent | Testing avatars and short drafts |
| Creator | $29/mo | 600 credits/mo | Solo creators and lightweight marketing videos |
| Pro | $49/mo+ | 1,000-100,000 credits/mo | Higher-volume exports and 4K workflows |
| Business | $149/mo + $20/seat/mo | 1,500 shared credits/mo | Teams, governance, and enterprise controls |
Pricing checked 2026-06-10 15:50:00. HeyGen changes packaging often, so confirm the checkout page before buying.
怎么计算真实成本?
先估算每月成片分钟数,再加上脚本修改、重新生成、多语言版本和不同画幅导出。很多团队低估的是返工和本地化带来的积分消耗。
当前积分说明中,Avatar III 是 3 credits/min,Avatar IV 或 V 是 20 credits/min,带唇形同步的视频翻译是 5 credits/min,Video Agent 是 20 credits/min。
Creator 还是 Pro?
如果只是个人创作者或轻量营销测试,Creator 更适合起步。如果每周都要发布视频,或者需要更高分辨率、多语言和团队流程,Pro 或 Business 更合理。
下一步
价格只是购买决策的一部分。建议继续看 HeyGen 中文评测 和 HeyGen 替代品。